Consumers are Demanding Natural Colours & Flavours. So Why are Some FMCG Manufacturers Hesitating to Change?
During the last seven or so years consumer demand for “No Artificial Colours or Flavours” has been rising. Most consumers are aware of the negative press artificial additives have attracted about adverse health effects and hyperactivity in children, so why haven’t all food and beverage manufacturers made the change?
Dewi Suryani of the flavour and fragrance company Firmenich, says that the main barriers for some manufactures are: Read more →

